Curating Intelligence
Designer and strategist working where consumer taste meets machine-led logic. Yes, I let the robots help. No, they don't get credit in the byline.
- AI Strategy
- Web Design
- Brand Systems
Index (06)
Recently shipped
Maunder
Travel planning for the perpetually in-between
Bloom & Brine
Brand & e-commerce for a living-vinegar tonic
Aurelian
Private chefs, prescribed by people who actually cook
Kindred
At-home care for the parents who raised us
WanderLearn
Education that keeps up with families on the move
Cherish
Downsizing as an act of love, not loss
Hi, I'm Erin. I bridge the gap between raw compute and people who just want something nice.
I treat machine learning like a very talented intern: brilliant, tireless, occasionally needs to be told no. Together we help brands move from static systems to intelligent ecosystems without accidentally inventing a new font called Helvetica Neue Neue. Background in fashion, consumer goods, travel, and a slightly unhealthy interest in personal productivity.
- Based
- London / Wherever the wifi is
- Status
- Taking on the right kind of trouble
- Sectors
- Consumer · Travel · Tools
- Roles
- Studio · In-house · Advisory